Miley Cyrus’s new single, “Flowers,” bloomed at No. 1 on the Billboard Hot 100 in its debut week. Her second single to occupy the chart’s top spot — she hit No. 1 with “Wrecking Ball” for three weeks in 2013 — broke Spotify streaming records and took over TikTok in the days since its release. “Flowers” earned a whopping 52.6 million total streams, 33.5 million radio-airplay audience impressions, and sold 70,000 units in its first full tracking week, January 13–19. In the five hours after its January 12 release at 7 p.m. ET, the song notched 685,000 streams, 2.4 million radio impressions, and 2,000 copies sold. Although Cyrus’s marketing wasn’t as pointed (and hilarious) as purchasing a billboard in her ex’s hometown to advertise the record (*cough* Lana del Rey *cough*), she did drop the song on her ex-husband, Liam Hemsworth’s birthday — a juicy fact that may have contributed to the online fervor surrounding the track. A particular lyric may refer to the couple’s Malibu home that burned in a wildfire — “built a home and watched it burn” — fueling viral fan theories that the song may have been written about the divorce. The track, Cyrus’s first No. 1 hit as a writer, is a preview for her upcoming album, Endless Summer Vacation, which comes out on March 10